Saturday, October 20, 2018

New Notary Professional Action Guide - 10 Marketing Tips, too!



Hello New Notary Professionals!  
...................

Free e-book on getting started - Fill out the form at the bottom.  

...........................




If you are new to the signing agent world and need to know what to do next, you might want to read the short e-book I have pulled together for you to help you get your business up and going.

I received three requests today for this type of information!

So, I sat down and wrote on one plain document what I would tell a notary regarding how to get started. So, I think that might mean that I have created an e-book to share with all the new notaries that are sending messages to me!

My time is really short these days.


I might be scarce for a bit on Facebook messenger and Facebook while I aim for meeting my own business goals for the end of the year.

I work full time, have a book to finish like right now because people are waiting on me and I have commitments.  I have learned if I hop on Facebook for a minute to see what's going on, messenger goes off and my time is sucked up quickly with a little chatting or a problem.

For my own well-being, I have to focus.

Next, I am writing a course for the book. Hope to finish all before the end of next month.

Before the end of the year, I have many deadlines at work (the job) and on my writing projects like the course, getting a sewing project (for income) finished, plus preparing this little guide for you that I will add to as I have time.

When they are finished, I promise that my content and courses will be affordable for all of my mobile professional friends and I believe that they will help you a great deal.

Thank you for the inspiration!  Today, I can help several people by typing out this new notary guide to share -- it is exactly what I would say if you were here drinking coffee with me.

When I think of a new tip or see something you need to know, 
I will add it to this link where the original is kept. 

In the meantime  -- start with reading this guide! There are more to come!

Thanks, Brenda  admin@texasnotarypublisher.com 
Notaries & Notary News



Friday, October 19, 2018

Have I ever helped you? If so, please read...

Personal Message from Brenda

Please...
Help 
Lizzy.  

Not me -- not asking you to help me.

Help Lizzy, a Texas notary who is not well...young, single,and has Stage 4 Metastatic Breast Cancer.

If I have ever raised money for you...or endorsed you when you needed endorsing, please give to Lizzy.

If I am your client or customer,  please give to Lizzy.

If I have ever promoted you, your book, your brand, or your offerings...please give to Lizzy.

If I have given to your Go Fund Me Page, please give to Lizzy.

If I have talked you through a signing or given you anything that helped you...

Please give a small amount and share my friend's Go Fund Me page.  If you cannot give, please share.

http://bit.ly/lizzy039s

If I helped you when you needed help, please help her.

If I have been a pain in your but, why don't you buy my silence by helping Lizzy!  I ain't free, but for a girl with Stage 4 cancer with no income except a Go Fund Me page and government assistant, I can be bought for a little bit for a little while.

I'll be posting this a lot...I believe in it. I will always try to give you back something in return. 

Please help Lizzy.

NSG Talks - Sonita Leak - Thursday - 11/15/18 - 6:30 pm



Sonita Leak has not authorized use of this picture,
but it is one of my favorites of SL.  I love her hair and the
sidelong glance.  Beautiful lady!  Hear her speak.
We'll be talking about her upcoming Webinar, also.
Sonita Leak, the well-known notary podcaster, has picked the date of  Thursday, 11/15/18 - 6:30 p.m. (Texas time) to appear live on NSG Notary Talks or in a web conference set up.


#podcast, #notary, #sonitaleak, #notaryoftheyear, #nsgtalks

Sonita's NSG Talk Title to be announced!

Stay tuned in to Notary Side Gigs for more info.

-------------------------------
Personal Message from Brenda

Please...
Help 
Lizzy.  

Not me -- not asking you to help me.

Help Lizzy, a Texas notary who is not well...young, single,and has Stage 4 Metastatic Breast Cancer.

If I have ever raised money for you...or endorsed you when you needed endorsing, please give to Lizzy.

If I am your client or customer,  please give to Lizzy.

If I have ever promoted you, your book, your brand, or your offerings...please give to Lizzy.

If I have given to your Go Fund Me Page, please give to Lizzy.

If I have talked you through a signing or given you anything that helped you...

Please give a small amount and share my friend's Go Fund Me page.  If you cannot give, please share.

http://bit.ly/lizzy039s

If I helped you when you needed help, please help her.

If I have been a pain in your but, why don't you buy my silence by helping Lizzy!  I ain't free, but for a girl with Stage 4 cancer with no income except a Go Fund Me page and government assistant, I can be bought for a little bit for a little while.

I'll be posting this a lot...I believe in it.

Thursday, October 18, 2018

Why Lenders Should Want to Be all "E"

Today, I'm speaking to the NSAs who read about their futures, their industries and try to absorb the entire picture so they can be ready for change and how to benefit from it.

I call you NSA Scholars!  Read up on why mortgage lenders should be getting as "E" as possible.

Docutech has published an eBook.



Sign up for their email list and download it.  I was drawn in by these blurbs from the Docutech eBook:



















They mean that mortgage bankers are losing out to non-traditional "fintech" lenders like Quicken / Rocket Mortgage because traditional lenders have these problems.


  • Do not provide speed
  • Fees are too high
  • Access is slow and very controlled
  • Forcing services that the borrower does not want
  • Options are limited
  • Pricing is limited
One quote in the article said that what used to take two hours in a closing can now take 10 minutes with online notarization and e-notarization. 

Independent notaries need to see where they can provide value and support to lenders as they transition.  We still have time to identify pain points and be ready to help. 

As I said yesterday in a notary group, lenders are a bit reluctant to move into the E until clerks and recording offices catch up.  Docutech is one of the huge driving forces toward E. Docutech is tied closely to Simplifile who is pushing all the facts to lenders that will help them make their mind to grown toward all things E. 


Join my email list. Stay in touch.

Take care! Brenda

Tuesday, October 16, 2018

Marketing Tips, Digital Marketing, Public Records Research & Commercial Mortgage Loans


Hello and happy Tuesday evening!  

You need to take a trip over to Notary Side Gigs and watch a few videos or join a live presentation with us.  

In Notary Side Gigs, my colleague Michelle Riley (founder of Notaries 4 Alabama) and I are trying to shake things up a bit.

We are sharing our years of wisdom and experience in a trade-off for bringing in experts who are loaded with enthusiasm and continue to be excited about the opportunities notaries have in 2018!

We have created a little program called NSG Talks.  


So far we have had these presentations and the videos are all in Notary Side Gigs!

  • ·         Process Serving - Michelle Riley
  • ·         Target Marketing -  Brenda Stone
  • ·         Commercial Mortgage Loans for Notary Signing Agents, a soon-to-be published book - Brenda Stone
  • ·         The Entrepreneurial Mindset - Mike Rudkosky. 




Different kind of stuff, huh?

We're shaking things up a little.

The synergy is fun and we are having a great time!



Below are slides that I would have used for talking points tonight if I could have gotten my computer to stay on Facebook live!  Aargh!!!!!   

Anyhow, There's MORE to see below that!




Please join my email list at bit.ly/NSGsubscribe.  As this moves forward, you won’t want to miss a thing!!

BOOK & COURSE ON COMMERCIAL MORTGAGE LOANS COMING SOON!!

See my presentation on it in Notary Side Gigs. 


If you are interested in my book, it should be ready by the end of the month. There will also be a companion video course-style presentation by the same name:  

Commercial Mortgage Loans for Notary Signing Agents

Presented in course form by Brenda Stone
Certificates of completion will be awarded for those who finish all seven sections.

If you like that idea, please register your interest at Stone Courses.  

When the book is completed, I'll let you know.

The course will be right along behind it.  It's my top priority now.  If you are already a student of Stone Courses, you will be one of the first notified and you’ll receive an opportunity to receive a great discount on the book and course!

If you are not a student, please sign up here at Stone Courses for either FREE course and you'll be on the "previous student list" whether you finish the course or not!

Please note:

The information below is exactly what is stated in the slides above.

It's placed here for better SEO action.
The slide show has the same information in it. 


● Watch Mike Rudkosky in Notary Side Gigs - his video is available. Actually, there are two of them.  We had a little trouble with freezing. 

● After the Storm - Now’s your chance to do good & shine (Marketing opportunities avail!) - Page 3

● Public Records Briefing - Page 5

● Digital Marketing - Page 8

Contact me at texasnotarypublisher@gmail.com !!






Now’s your chance to do good & shine.

HURRICANE MICHAEL, FLORIDA, & TEXAS DOWN POURS

● Devastation to the coast again. Offer to work directly for folks who need help at no cost.

● In Florida, there’s going to be some activity in the form of modifications for those who are having trouble meeting their payments.

● Texas farm lenders may be seeing an uptick in farm loans.

● That’s an excuse to reach out to local banks and offer your services at free or low cost to help with the ruined cotton crops.


Now’s your chance to do good & shine. - 2

HURRICANE MICHAEL, FLORIDA, & TEXAS DOWN POURS CONTINUED

● Will you get a bunch of work out of it? Probably not but you’ll get your name and face in local lenders’ minds.

● Send a note to loan officers offering assistance, even if you don’t know if they lend farm funds. It’s an opportunity..

● Do relief work - show your notary brand.






Public Records - a briefing


● I have promised to work on a public records presentation. I’m well into it! Here is something that you can do right now to access one type of public records work. 


A good candidate for this type of work…

• Does not have a full-time job or works close to the courthouse.

• Lives close to his or her county courthouse.

• Is willing to go there when requested.

• Is curious enough to enjoy this type of work.

• Is a self-starter.

• Has great Google skills.

• Willing to learn to be a savvy marketer.

• Does not need this income to produce a great deal in the beginning. 

Take a look at this ONE type of work with public records and see if you are interested - I have identified several companies that do data collection. One is:

Deed Collector

Marketing companies nationwide are eagerly looking for data collected from mortgage documents. These documents are filed after a home is purchased or an equity line of credit is obtained. The documents are public records, and available to collect in the courthouses free of charge. (Definitely more to come relating to this type of work.) Website


I have had a super busy week and haven’t been able to return a message from someone who asked me about email marketing.  She asked, "What should you put in your email?"  Here's some info on that.   Let me turn you all on to a website that is all about content marketing, digital marketing, and more. I love to read it. 

Content Marketing Institute
I will be doing more tips on this. 
Bottom line:  send your clients and client targets something that is of value to THEM. I’m telling you guys, it works.

Start brainstorming!

What will appeal to that person you want to reach? 

Don't talk only about your attributes.  You need to communicate information that is important to your targeted clients.


● Would you come to NSG TALKS if it was a Brendafest? I could show you pictures of me, me, me, and talk about myself but that does NOTHING for you.

● At NSG TALKS, we are looking for things that you will enjoy because we want to engage you! That’s what you need to do.

● I have picked the most interesting people to speak to us and to give us fresh perspectives. 

My hope is that we will all be inspired and find ways to help each other. 

That goal would not be met if all I did was talk about the last surgery I had, right?


PLEASE JOIN MY EMAIL LIST Bit.ly/NSGsubscribe -- I promise I won’t spam you...good stuff or nothing.
ALSO, please send me an email if you have an idea of someone you want to see talk and why. 

Join my email list....until then:
● Watch for Michelle’s upcoming re-appearance with a talk that will be of interest to many.

● Sonita Leak, the amazing notary podcaster, will do a talk soon, also

● WHO KNOWS who our next thought-provoking talker will be! 

Join my email list: http://bit.ly/NSGsubscribe

WRITE ME AT TEXNOTARY@GMAIL.COM...tell me who you would like to hear from!

Best, Brenda 10/16/18

Friday, September 28, 2018

Why Posts Get Removed in Facebook Notary Groups

I am sick of being the "queen of mean" because I don't believe in every Tom, Dick, and Harry promoting in a group that isn't theirs. 

This is always a group that the offenders haven't lifted a finger to do anything in except what would benefit themselves.

They do not stop to think that beneath the noise of those who are praising them are the unhappy people who want the spamming to stop.

The spammers are the rude ones, but they turn it around masterfully.

It's practically poetic how they do that.

So, what can I do to defend my position? Notta.  Just keep being that royal old b-word or let them do what they want to do.  Some days they win, some days I rally and pull down the spam.

= = = = = = =

Recently, the groups that I own or help to moderate have been struck with a storm of self-promoters, plagiarists, and people who propose all kinds of partnerships with me to sell content. I have been writing and selling content for years on my own. No benefit to me, so I decline.  That doesn't make them happy.  In fact, one person has been scary nasty about it.

This month has been particularly profitable in the way of making people unhappy with me.

I am not whining over it.

I’m just thinking it over, in writing. Trying to sort it all out.

If I can't take the heat, I should get out of the kitchen.

I realize that I have upset plenty of people this month because I take a fairly hard line approach on this.  To keep the group preserved for the greater good, a group manager will offend promoters...they  will say all kinds of things to you (and about you) in an effort to shame and bully you into allowing them to post their offerings.

As a Facebook group owner or moderator, I have learned that if  I dare refuse to add a member, remove a post, remove a poster, silence a poster temporarily, or turn off comments, my character will be assassinated.

Promoters will not accept "no."

In some cases, I have been harassed for days.  Consider this your guide for posting in a group to promote you, your cause, or your wares, and why your post may be removed.

In this article - 

Character Assault of Group Owners
Undermining Behavior
Ask first before you promote.
Common Rule:  No Self-promoting Links
Free Group Gathering
May I promote my course?
Promotion of a paid product
Free e-books
Affiliate Links that Pay Commissions
Amazon and similar programs
Affiliate Links for Courses

Plagiarists are banned and reported.

Character Assault of Group Owners



A few months back, one fellow ranted on for days to anyone who would listen complaining that I was a narcissistic, horrible, evil person. Why? I didn't agree with his continued advice to the group. I asked him nicely to let it go. He did not. I removed him.

When I see those kinds of rants about me personally, I have to question why that person would want to even be in the same group with me.

By the way, his tantrum was really about me pulling the plug on his ability to use that group to market a book. This was not clear to the audience he was addressing, but I knew. I had already been through a character assault from him on a one-to-one basis when I declined a business arrangement with him after trying to make it work.


Undermining Behavior

In a more general sense, I want to say that I don't intend to let anyone assault my character in a group that I have worked hard to grow and maintain. I also don't intend to be targeted for an argument every time I put my head into the room.

I am working on finishing up a couple of courses.  The days of making me defend myself over providing a notarial certificate form or why I have built a directory, write courses, or do anything else that I do is over.  If you don't like it, too bad.  There are easier targets to annoy and undermine in groups.

In the beginning, when I first joined in on the Facebook notary group craze, I was trying to build up the same type of audience I had in the past, but this was a tough nut to crack for a while.  I would defend myself constantly from a couple of people and tried to show them that I actually knew what I was talking about. I got tired of arguing. I won't argue.  I really will not in my own groups or one that I help moderate.

No longer interested in winning approval from peers, I use the same tone that is dealt out to me.

And, I have promised myself I will not take any more abuse or constant picking and undermining by another group member.

 It is a time waster!  I am busy!

If I own the group, I will remove the offender. If I am in another group where that goes on, I will block the offender.

Ask first before you promote.



Ask first about posting a promotional ad. I can’t tell you how much I respect that. Even if I won't do it in my group, I might be able to help by promoting on my wall.

But, when I see  a promoter advertising their stuff in a large group that someone else has built, it stinks of a sense of entitlement. If one person does it, everyone believes they have a right to do it. The group becomes garbage.

When the post is removed, all heck breaks loose.

It is not fair to get angry and malign the character of the group owner because the owner removes promotional posts. But, of course, that’s part of being a group owner.

It's sad to see adults try to pull off the old “I just wanted to help notaries and provide inspiration.”  Grow up and talk to yourself honestly.  You want to sell your s-h-#-#.


Common Rule:  No Self-promoting Links



It is common knowledge that every online gathering place (except for a very few) do not want self-promotional posts made in that setting.

Members of groups do not like excessive noise. They reported the offenders. That takes up the owner’s time to decide what to do. It is a quandary. As a group owner, you know that your character is going to be assassinated if you do not do what the self-promoter wants.

With me, I am so done with it, that I'm starting to seem like a very hard and uncaring person. And, the fact is, that I do not care to use the work I put into groups so that someone else can profit from it. If that makes me a difficult old woman, I'm going to rock the heck out of it. 

Free Group Gathering


Why would a manager of a group remove an announcement of a free gathering?

It could be for several reasons.

  • The poster didn’t bother to ask and the poster knew that was a requirement. 
  • The arranger intends to use the gathering as a recruitment tool into his or her paid program, class, or MLM company. 
  • There will be a guest celebrity promoting his or her membership program to the gathering. 
  • The arranger of the event receives some benefit (i.e., email list, recruiting into a signing service or team, etc.) 
  • One problem with this type of promotion is that the poster is not completely honest. For instance, the poster has begun a networking group to whom he plans to sell his course. 

Interestingly, the people who most often want to promote things in groups are those who use the group ...


(1) as an information channel that must serve them upon demand

(2) a source for answers; the poster asks the same questions over and over again, but refuses to take ownership for learning the information


(3) to promote themselves and causes that benefit them.

May I promote my course?


Two years ago, a notary came to me and said that she wanted to promote her notary course in the Texas Notary Professionals group. I told her no. I told someone no last week.

If any course is promoted in a group that I own, it will be my course or a course of my choice.



Promotion of a paid product  

This is straight-up advertising and using someone else’s platform. If you have books, courses, websites, or calendaring apps to sell; networks to buy into; or other content and products that you want to sell it's time to get your own group and grow it.


Once you have your own group then perhaps you and another group owner could exchange the rights of advertisement. Some groups will allow you to post if you ask first and are not one of the posters who only drop in if something is needed, never to help support other members.

Most of the time, this type of post will be removed from notary groups.

There are two groups where the owners allow them to stay up. However, one of those groups has lost members because of the promotions.

Free e-books


If I give someone an ebook I am going to collect an email address, advertise something in it, and those are both valuable opportunities for me.

No, you cannot promote your free ebook on my platform. Not without letting me know and talking it over with me to see if there's any benefit to me, my audience, or to build the content of my assets.

Affiliate Links that Pay Commissions

Amazon and similar programs
I post an occasional Amazon affiliate link in my own content and into my groups but I disclose that it is an affiliate link and that I may make as much as 4% to 6% from a sale.

However, I am not going to let anyone else use my group's real estate like that. sorry, I guess I am just not very nice.

By the way, if you are an Amazon affiliate, be sure and make that clear when you make a post with Amazon affiliate links in it. It's not my rule, it's the law. You have to say that you are getting a commission from the product if you are

Affiliate Links for Courses


It is misleading to post an endorsement of a course if you are receiving a commission for making that endorsement.

You must disclose how much you are making from the sale if the audience purchases from your link.


In fact, if all you do is drop into a group and spread affiliate links, I'll probably just remove you.


Plagiarists are banned and reported.


I have read almost every article that's ever been published on notary topics.

 I can usually spot the style of the National Notary Association publications, most of the writers from the American Association of Notaries, and the writing style of the primary writer from the American Society of Notaries.  So, it doesn't matter if I've read the article that is being copied and pasted by a  plagiarist--I will often figure it out when I see it on Facebook.  That's a weird skill that I have.   I can often tell when a writer speaks in his or her own post and drops in quotes without acknowledging the original publisher.  A quick Google will reveal the content theft.  So, plagiarize at your own risk in Facebook groups.

If you copy and paste material without giving the author credit for his or her work, you are a common thief and I want nothing further to do with you.   I report plagiarists to the author from whom they have stolen content and to Facebook.

Tuesday, September 25, 2018

NSG Talks for Notaries - Michelle Riley - Become a Process Server

Hello, friends.


Great news for you!!

Alabama private investigator Michelle Riley kicks off  NSG Talks on Tuesday - 9/25/18 at 7:00 p.m. CDT  with an informative and entertaining presentation "Become a Process Server."  I saw Michelle do this one at the 2017 NNA Conference --  she kills it!   

Come to the Notary Side Gigs Facebook Group at 7:00 p.m. CDT tomorrow evening where I will do a quick introduction on Facebook Live and tell our audience about upcoming talks for notaries by talented professionals. Our current group of speakers are dedicated to creating, publishing,  and curating from the web high value content for notaries public. 

============ 

Join the NSG TALKS email list.  

NSG TALKS will just keep getting better!

 Note: see the video on NSG TALKS  at the bottom of this article.

============ 

Surviving and Diversifying . . .

All presenters are delivering talks on topics that fall under a broad category that we believe fits 2018-2019: Surviving and Diversifying Your Notary Business During Slow Times.  

The audience will be treated to great content, handouts, video presentations, and a Q&A session.

This will all happen at the Notary Side Gigs Facebook Group where almost any kind of opportunity can be pitched to the 1200+ notaries in the group! NSG rules: be polite, post your ads only once per week with clear details about the opportunity, company, or product, and don't spam other threads in the group with your ads.  Easy!  

Join the Notary Side Gigs Facebook Group  before tomorrow evening. 

Show up at 6:55 p.m. and hang out with us for an hour!

You can't beat the price!  (Free!)

Future NSG Talks 

  • Becoming a process server
  • Non-loan marketing strategy for 2019 
  • How to reach clients who need your services
  • Finding and nurturing a niche 
  • Content marketing strategies for notaries
  • Working through slow times
  • Don’t be afraid to try something new!
  • Developing a field inspection business
  • The officiant business




Current schedule for NSG Talks






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